ADMIRE
The company is located at No. 48, Tengfei 3rd Road, Shuangliu Southwest Airport, Chengdu, with a total factory floor area of 21,000 square meters. Boasting well-equipped facilities and an elegant environment, it has successfully established itself as a "garden-style" factory. The company has obtained certifications including ISO 9001 International Quality Management System, ISO 14001 International Environmental Management System, and ISO 45001 Occupational Health and Safety Management System. It has also achieved safety production standardization certification, five-star after-sales service certification, and other authoritative qualifications, making it one of the larger manufacturers of luggage, leather goods, and aluminum cases in the southwestern region.
The company specializes in the research, development, production, and sales of various aviation cases, travel luggage, aluminum alloy cases, cosmetic bags, crossbody bags, wallets, belts, leather gloves, and other leather goods. It possesses complete production equipment and standardized production lines for luggage, leather goods, and aluminum cases that meet international standards.
Our company has consistently adhered to the quality policy of "authentic materials, scientific management, and meticulous craftsmanship," while upholding the business philosophy that "details determine quality, and service determines the market." Under this philosophy, we have established two major brands: Admire and Wilddeer. Through the relentless efforts and "pursuit of perfection, continuous improvement" work ethic of Admire employees, we have earned consistent recognition from our clients.
The company primarily serves China's civil aviation, standardized format services, and group customization businesses, with key partners including: Air China, China Eastern Airlines, China Southern Airlines, Hainan Airlines, Shenzhen Airlines, Shandong Airlines, Xiamen Airlines, Sichuan Airlines, Chengdu Airlines, Shanghai Airlines, Juneyao Airlines, Spring Airlines, Xizang Airlines, Qingdao Airlines, China Express Airlines, China Postal Airlines, SF Airlines, Air Travel, Hebei Airlines, Jiangxi Air, Capital Airlines, Tianjin Airlines, Tianjin Air Cargo, Zhejiang Loong Airlines, Longjiang Airlines, Zhongyuan Longhao Airlines, Longhao General Aviation Group Co., Ltd,Suparna Airlines Company Limited,Lucky Air Co., Ltd,Okay Airways Company Limited,Dalian Airlines,West Air Co., Ltd,Urumqi Airlines Co., Ltd,Joyair Air, Guilin Company Limited,Guilin General Aviation Co., Ltd,Guangxi Beibu Gulf Airlines,Fuzhou Airlines Co., Ltd,Ruili Airlines,Grand China Air Co., Ltd,AIR CHANG AN Co., Ltd,China Cargo Airlines LTD,China United Airlines,Fan-Mei General Aviation Group,Central Airlines,Deer Jet Co., Ltd,Commercial Aircraft Corporation of China Ltd,Hong Kong Airlines Limited,Hong Kong Air Cargo,Air Macau,Cambodia Airways Co., Ltd,Air Cambodia, Ghana Airways, Fiji Airways, and other airlines. Additionally, it collaborates with renowned enterprises such as SF (Tyson) Group, Panmerit Group, CETC's 10th, 29th, and 30th Research Institutes.
With over 20 years of deep engagement in the civil aviation crew luggage manufacturing field, we have built a solid industry legacy.
The company has been granted 26 national patents so far
The company has received dozens of honors and obtained authoritative certifications, including ISO tri-system certification, work safety standardization, and five-star after-sales service accreditation.
Focused on civil aviation crew luggage solutions, we have served multiple domestic airlines
Corporate Philosophy
Enterprise Objectives
Keep pace with the times and build an internationally recognized brand with Chinese characteristics.
Corporate Mission
Carrying forward timeless classics and creating modern style—your satisfaction is our sole pursuit.
Corporate Management Philosophy
Details determine quality; service determines the market.
Corporate Quality Philosophy
Genuine leather, authentic quality, scientific management, and meticulous craftsmanship.
Corporate Talent Philosophy
Recognition, Participation, and Co-creation of the Future
Corporate Values
Wise, pioneering, innovative, and ambitious
Partners